We can help you triumph in the attention economy.

Leaders across disciplines—marketing, training, sales, service, HR and more—are realizing their biggest competitor just may be the attention economy. Does that sound familiar? People are too busy, stretched too thin, and too quickly distracted, making their attention the most valuable currency today. How do you make sure the attention of your audience is laser-focused on what you need them to actually do?

That’s where we come in.

Zimmet Group is a woman-owned performance improvement company that is 100% dedicated to moving B2B audiences from distracted to captivated to activated.

Creative thinking icon

We are thinkers, not just doers.

We are so passionate about performance improvement that we have built proprietary processes to help our partners achieve it. There are plenty of other companies who can take orders; we like to take ownership.

Strategic solutions icon

We are tactic-agnostic, so you get what you need.

We don’t deal in off-the-shelf, one-size-fits-all solutions. Our tactic-agnostic approach means we can shape the custom solution you need—from strategic analysis to high-impact design and development for print, mobile, or eLearning to brand positioning to video, animation, and AR/VR production.

Internal and external audiences icon

We bridge gaps and champion consistency.

We are not just a marketing firm. We are not just a training company. We are both—and more—under one roof. By unleashing our multi-disciplined minds on your business objectives, we build bridges instead of silos and ensure that internal and external audiences act on a unified message.

Success dial icon

We are 100% devoted to moving the dial.

Go ahead—have high expectations. That’s when we do our best work. We’ll challenge assumptions and find creative approaches to help you blow past your strategic goals. Because for Zimmet Group, “Your success is our success” is the golden rule.

Thinking that wins.

Our programs help ensure the health and longevity of leading organizations worldwide.

Programs deployed in 175+ countries

Performance improved for tens of thousands of individuals

Billions of dollars generated in sales

Brandon Hall Group HCM Excellence Awards
AMA | Pinnacle Awards

International Society for Performance Improvement